Templates & Worksheets
Free downloadable templates to accelerate your offline conversion tracking setup. Pre-formatted CSVs, field mapping guides, and integration checklists.
CSV
Google Ads Offline Conversion CSV
Click-conversion columns Google Ads expects: click ID, conversion name, time, value, and currency. Includes one example row. Replace it before you upload.
Download → CSV
Meta CAPI Conversion CSV
Event name, Unix time in seconds, hashed email or phone, value, and currency. Hash phone numbers as E.164 and emails as lowercase before you upload.
Download → CSV
Microsoft Ads Offline Conversion CSV
Microsoft click ID, conversion name, ISO 8601 time, value, and currency. Includes one example row.
Download → CSV
CRM-to-Ad-Platform Field Mapping Worksheet
Map the fields in your CRM to the columns Google Ads, Meta, and Microsoft Ads require, including how to normalize phone numbers and email.
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